A Media Services Agency Rides the Health and Wellness Wave

Scout Wellness is de nieuwe divisie van Horizon media. Het grootste onafhankelijke media agentschap op gebied van advertenties. Rich Abend zal deze onderneming leiden. Ze gaan zich vooral focussen op ‘health’ en ‘wellness’. Horizon Media hoopt hierbij zijn diensten verticaal uit te breiden en de sector te overwinnen. 

Bron: Elliot, S. (2013, 11 11). http://www.nytimes.com/2013/11/12/business/media/riding-the-health-and-wellness-wave.html?_r=0. Opgeroepen op 11 12, 2013, van http://www.nytimes.com: http://www.nytimes.com/2013/11/12/business/media/riding-the-health-and-wellness-wave.html?_r=0

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